eBayquisition - FeedYES
This is a trend that I think we’ll have to call eBayquisition - startups auctioning themselves off in public view.
Actually, it’s not a great label for the sale of FeedYes this week, since the feed-based startup isn’t on eBay at all - the auction seems to be on the site itself. The […]
Zoovision - feedback of the new Nokia Ad service ..
ZooVision is a mobile video 3gp / Windows Media streaming content aggregator that is changing the way people use their wireless phones and access entertainment. They stream on-demand videos and audio customized to the mobile experience.
Sean Berner of zoovision was kind enough to share his experiences of the Nokia Ad Service with me and I have reproduced it below with Sean?s permission.
First we are joining their network as a publisher. Since the ZooVision site is free and ad supported it’s a natural fit for us. Also the fact that we don’t have a European ad partner yet will also benefit us so we can target ads for those markets.
Second we are going to run ads on Nokia service to help drive more traffic to the landing pages which will in turn increase the page views for all of the pages and thus more ad revenue.
The test that we ran last week was a banner ad to UK n73 handsets driving traffic directly to our mobile site. Overall the numbers were amazing with page views up 400% from our normal daily traffic. The other item that was really high was the click through rate which was almost 20% from the Nokia site!
As a company we have an on portal and off portal strategy and we have been looking for something like this to take our off portal offering to the next level. So to say the least we are very excited about the offering.
Watch this space .. Thanks Sean
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The Daily App - Crispyblogposts, Haiku LMS, Only Human
Welcome to our new feature. We’ve decided to post the apps that everybody has been kind enough to write in and tell us about. Here is our first edition:
- Crispyblogposts.com – A social bookmarking site strictly for blog posts. It’s not out yet, but they have a blog with screen shots.
- Haiku Learning Management System – I love their design. I’m thinking about using this to teach Ruby at my Ruby Meetup.
- Only Human – Outstanding design. (Can you tell I love design.) Share your mistakes with others. Very cool idea. Think 43 Things that I shouldn’t have done.
You may provide feedback in our forum on these apps that their owners have shared with us.
Three interesting meetings today
Today is a full day of interviews that demonstrate some trends I’ve seen lately: popularity of cell phones, MySpace, and iTunes.
Started this morning with an interview of Plusmo. Cool cell phone service that brings news and live sports reports to cell phone users. They are one of a number of services trying to get cell […]
A social network for video gamers that allows private messaging, site chat, blog for each user profile, friends’ awareness, and more.
Hey everyone! We have a show coming out tomorrow, I swear. In the meantime, I realized we have a chat room where people can come talk to us.
Userplane Releases Userlist - IM for Websites a Trend to Watch
Disclosure: Userplane is a sponsor of Read/WriteWeb
src="http://static.flickr.com/95/248581278_e3c63c66cf_m.jpg" align="left" vspace="5"
border="0" width="160" height="47" />Userplane,
the provider of community web apps that was
releasing Userplane Userlist - a Flash-based instant messaging app that you can integrate
into web sites. Basically Userlist enables users on a site to view other users’ online
status and initiate IM conversations. It’s aimed at online communities and corporate
websites, but I can also see a use for this type of functionality in social networks and
perhaps blogs (more on that in a minute). Userlist is implemented by inserting a script
into a web site, which gets the app up and running. While currently it only allows single
user chat, future developments include multi-user chat integration, multi-user games, and
saved buddies. Also coming soon is an advertising revenue-sharing program.
align="right" vspace="5" border="0" width="75" height="72" />There are other products on
the market implementing IM/chat into websites too. However it should be noted that most
of the initial entrants into this market, like Gabbly
and 3bubbles, did not pan out.
a number of them last year - and to my knowledge none have been successful. It’s
fair to say then that real-time chat in web sites has probably not reached its potential
yet. Another company in this space to watch is
real-time discussions anywhere on the web. Tangler is currently in private beta and
they’re looking for more beta testers
if you’re interested.
Conclusion
Despite the lack of success so far, I think real-time chat in websites is a trend
we’ll see more of during 2007 and beyond. While IM services like AIM and Yahoo Messenger
dominate the chat market, there is room for turn-key chat solutions like Userplane or
Tangler for web sites and online communities. They will get good take-up from sites where
real-time communication is important (an online call center for example) or where the
community is passionate enough about its core topic that members want to chat about it in
real time.
What other products do you recommend for implementing IM into web sites? And do you
think it’s something more and more sites will look to do?
Today I was having a conversation with Josh about embedded flash players for listening to podcasts.
We wondered if many people used them? There are lots of sites out there using them and they are very handy.
Sure there are going to be times where people are going to want to download podcasts to listen to later but what about if they are just surfing?
So my question to you guys is do you use the embedded flash players to listen to podcasts or not?